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Category Archives: Marketing
If you’re reading this, it’s because you know a news release can be more effective than an ad in promoting your business. Prospective clients or customers realize ads are biased. It’s obvious you’re trying to sell something. But readers will view … Continue reading
A white paper can be a background piece, a summary of product highlights, or a more detailed statement of problem and the solution and is usually 3 to 14 pages long in a Word and/or PDF format. Continue reading
In this day when the internet is so pervasive, printed materials still have a place. With a well planned, well written, and well designed brochure, you can leave a prospect with a piece that educates, promotes, and lasts much longer than a quick glance at your website. Continue reading