Category Archives: Nonprofits

You might need a case study if…

There’s no better marketing than word of mouth, but your customers have limited circles of influence. You can widen those circles with case studies.
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Are You Recruiting or Attracting?

I love how a change in the words you use can change your whole attitude. Think of the words recruit and attract. The word recruiting hints at going out into the world to promote your service club, your weight loss … Continue reading

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Seven Easy, No-cost Ways to Publicize Your Nonprofit

  Little Money, Little Time We don’t always have the time – or the money — to publicize our philanthropic organizations in all the ways the media experts say it should be done, i.e. creating and maintaining a website, putting … Continue reading

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